The world outside your website is tough to manage. You have die-hard fans extolling you in 140 characters. You have newbies who aren’t quite your target stumbling upon you via, er, StumbleUpon. And your regular guys constantly checking up on you through their iPhone apps.For a long time people have looked at the social audience, in particular, as its own discrete segment living in a vacuum to be treated totally differently from the rest of your audience. But really, they affect your site traffic and engage with your content like everyone else, don’t they? Shouldn’t you know just how much they’re affecting your site? We sure think so.So within the new Social View on your Chartbeat dashboard, you’ll see the whole world of your social visitors. There’s a ton of easy-to-digest information about what’s going on with your site as seen through the social web.
…and behind all that iOS code.
Your iPhone and iPad app is kind of like an entirely different site. It reaches a potentially totally new audience for you. It’s important to track the differences between your site and your apps.So, we’re beta testing an iOS app tracking feature, too. If you have an iPhone or iPad app, install away through your dashboard sites page and let us know what you think. (Remember: the key word is “beta,” so we’re looking for your feedback and understanding that it’s not done yet).And don’t forget to sign up for the Chartcorps virtual workshop to get a more in-depth look at social, iOS tracking and everything in between.