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Last Friday, we had a group of 10th graders from the The Young Women’s Leadership Schools (TWYLS) hang out at Chartbeat Studios. TYWLS is a network of schools focused on bringing high-quality single-sex education to predominantly low-income students between 6th and 12th grade, usually first generation college students in their families. Their ultimate mission strives to make higher education achievable and leadership opportunities accessible to aspiring young women across the country.

We’re pretty big believers in their mission and for the last three years we’ve had the pleasure of spending the day with these bright young minds to give them a glimpse into the tech startup space and world of entrepreneurship. Something not enough young women have the chance to see let alone be encouraged to pursue as a future career path.

The day was filled with equal parts snacks, puppies, and guided brainstorms aimed at solving a problem they cared about. After tons of ideas and voting, the girls settled on building a solution  for deciding how to dress depending on the day’s weather. (Hear that, friends at Poncho?).




We broke the girls in two smaller groups, both solving for the same problem. The outcome? An ingenious solution that began with thinking about potential customers and ended with an initial startup business plan complete with company names, a logo, app or website, and overall marketing plan for the company. It’s amazing what happens when you put people in a room and ask them to create a solution for something they care about.



A surprise appearance from CEO Tony Haile, during the presentation period was an extra treat for the girls, as they had no idea who they were pitching their ideas to. He treated them a little easier than the Sharks in “Shark Tank.”

These young women came up with amazing solutions and I think walked away from the day with a different perspective on career paths, entrepreneurship, and lots of goodies from our startup friends around the country. Huge thanks to:

Our goal was to educate them on the possibilities. Mission accomplished.

I just wrote a piece for AlleyWatch about the difficulty I’ve experienced in hiring female engineers at Chartbeat. We’re hoping to source some great ideas from people like you – so please share ideas and opinions in the Comments below. You can read the whole piece here, but enjoy this snippet below.

Like a number of growing startups in New York City, the Chartbeat engineering roster is impressive – and getting larger by the day. Since our second round of funding in April 2012, Chartbeat has more than doubled in size, hiring 39 new employees, including 16 engineers. Hiring developers in general is no easy task, as FastCompany explained in Why Your Startup Can’t Find Developers. So we’re incredibly proud of our growth, but there is one huge, glaring gap: we don’t have a single female engineer – and we never have in our four years of existence. And that simply must, no questions asked, change.

As Head of Talent at Chartbeat, this responsibility rests with me, and I will tell you that since I joined about a year ago, we’ve tried everything, from traditional job postings to leveraging our seemingly cool company brand at every opportunity, but we’ve continued to fail at hiring female technical talent.

The bad and good news is: we are not alone in this problem.

Hiring female engineers isn’t a novel issue. The New York City Economic Development Corp says that only 9.8% of the female workforce is employed in a tech-related industry in the city, even though 39% of women with a bachelor’s degree majored in the science, technology, engineering and math fields. So why aren’t they joining us? There’s no simple or one answer, so I won’t even try to break it all down. It’s pretty obvious that the stories hitting the front page of ValleyWag every day about the latest Pax Dickinson or the latest rage-inducing brogrammer culture example aren’t helping to solve the problem.. But the division starts long before the workplace. According to a 2010 study conducted by Women in Computer Science (WiCS) at Stanford, only 15% of all computer science undergrads were female. A gap in education this severe no doubt directly influences the genetic makeup of the tech scene.

But we know all this stuff. We’ve heard about it ad nauseam. So why are we bringing it up? To be honest, we need your help.

While “changing the ratio” is discussed constantly by smart folks like Rachel Sklar who are leading the charge, both on and off social media, on conference panels, in blog posts, and in the tech pressbecause it’s such a far-reaching issue (much farther than just the male-to-female ratio). And the tactical challenge of hiring female talent isn’t addressed all that often.

Like many problems in the tech industry, the issue of available female engineers might best be addressed through open sourcing, so that’s what we’re doing. We’re doing this publicly and transparently to address this issue head-on in a personal way, rather than as a theoretical discussion. I’m sharing what we know right now, what we need to learn, and how we plan to get the knowledge we need in order to create actionable plans going forward, so you can tell us what we’re doing wrong and how we can do a better job.

Keep reading here. And please let me know what you think in the Comments!

We’re on our fourth Chartteam Spotlight y’all and it’s about time I show you how the product-side of Chartbeat lives. After all, what’s a tech startup without the various individuals who make our products all that they can be?


Meet Andrew Oddo, a member of the Chartcorps – Chartbeat’s front-line and your go-to source for educational support about our products. Andrew comes from a rather untraditional background. Many years ago, he once thought he’d become a musician, but he put those dreams aside to study Marketing and Finance at Boston College. He still keeps the music alive by stashing a guitar at the office for those late night office jams. Andrew spent a couple years in the wonderful world of finance before jumping into the startup pool with Chartbeat.

What cool things are you working on these days?

There’s a huge education initiative at Chartbeat and within Chartcorps right now, as we look to roll out the next version of Chartbeat Publishing.  We’re trying to create the right materials to show our clients how to get the most out of this fiery thing!  As part of that, our team has broken down the publishing product function-by-function to understand how and why people are using Chartbeat the way they are, and how we can educate our customers so they can use it even more effectively.  It’s been a cool way for me to understand the narrative of Chartbeat’s story with our users in mind: how did the product come to be, and where is it going?

What challenges are you facing as we continue to grow?

My biggest challenge is figuring out how to capture all the knowledge from the wise men who came before me at Chartbeat, and how to leave behind time capsules of knowledge for those who will need to learn about our products in the future (as clients or as Chartteam members).

Sometimes it feels like we’re moving just as fast as the data pours in, and it becomes a race against the very thing we created.  How do we learn more so that we can serve our clients needs on a better level?  How do we adequately take their feedback and channel it to all of our sharp engineers, designers, data scientists, and product owners so that they can create a better product for our clients’ needs?  It’s a race against the pings themselves!

What have you learned working here?

How the rubber meets the road, and where I can be a part of that.  I think we’ve all learned this one way or another, but the Chartcorps is in a funny position because we have our hands in many parts of the product, and certainly the client support side of things as well.  When you’re put in a situation like this, sometimes your biggest responsibility is to simply make sure the car keeps moving forward – even if it’s not quite within your “title” (whatever that is these days?!) – to do what you need to do to make that happen.  This position has taught me quite a bit about organizational structure and how efficient and awesome teams are built.  It’s also taught me about what it means to own many little responsibilities, to help keep things going forward.

What do you think one of the best Chartbeat perks are?

The culture of unlimited learning really is the best perk to me.  It’s really an awesome thing to be a part of. There are a ton of talented people here, many of whom have specialized skills that make them, to me, the best at what they do out of anyone I know.  And when they take time off from being great at what they do, they’re willing to teach someone else a little bit of their talents…they don’t have to…they just do.  We have group coding classes, “Startbeat” meetings where we learn about how startups work, guest speakers, lunch n’ learns, learning over beers, learning about beers, learning to make beers, learning to learn.  It’s a lot of learning, a lot of fun.

So you see, we’re a hardworkin’ crew here at Chartbeat and our varied backgrounds power this startup every single day. If you’re intrigued, keep an eye on our Jobs page for forthcoming opportunities to join the Chartteam.


In our four years’ of existence, Chartbeat has always been the type of place that’s been focused on learning. And as our startup continues to grow, the big ask becomes more about how we share our knowledge and expertise with the next generation of tech enthusiasts. We want to be a part of a person’s decision to do big things in tomorrow’s Silicon Alley.

Last week, Chartbeat had the privilege of working with The Young Women’s Leadership School (TWYLS) of Astoria for the second year in a row. To give you some background, TWYLS focuses on providing young women between 6th and 12th grade high quality learning opportunities both in and out of school. These women are typically low-income students who will be the first in their families to go to college. Pretty big deal, huh?

We had a great time designing a day that centered on the girls brainstorming, developing their ideas, and actively participating in discussions. After all, what kid wants to sit in a conference room for four hours of meetings? So we talked about startups they could relate to and watched them tackle daily problems through the eyes of a creative entrepreneur.

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CEO, Tony Haile opens the day with some inspiring thoughts. The British accent was a hit.


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“The start-up activity was perfect. Once the quiet girls started talking, I knew they had them! I loved how the volunteers were able to tease out the students’ unique stories and voices, and have them imagine a business centered around them and their experiences. They loved being able to draw logos on the glass tables!” – Amanda (TWYLS Chaperone)

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We had an amazing time. Thanks for hanging out with the Chartladies, TWYLS!

This was an exercise in sharing our knowledge about entrepreneurship, technology, and introducing them to the concept of startups. The funny thing is, these 15 ladies taught us a thing or two about what it’s like to share our culture of learning. Want to volunteer? Reach out and I’d be happy to put you in touch with their team directly.

Chartteam Scenes (Summer 2013)

September 13th, 2013 by Cat

It’s been one hell of a New York summer and we’ve been busy enjoying the heat at Chartbeat. Here’s a quick summary of our adventures and all the fun we had when we weren’t, you know, building things.

The team gets some serious training at Chartcamp. We’re Hunger Games ready now. The odds were definitely in our favor.


We kicked butt at softball (a few times) led by Coach “Gramps” Clarkson.


Not to brag, but some of us even conquered a half Ironman. The rest of us cheered them on the virtual sidelines.


We’re wrapping up the summer with happy hours and sailing, of course.

 BLOG | Scenes of Chartbeat (September) - Google Drive

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