Report Builder 101: Historical Reporting Made Easy

June 17th, 2015 by Chris

But, what is Report Builder?One of Chartbeat’s core beliefs is that your data should work for you; real-time updates to drive decisions and historical trends to better inform strategies. Report Builder is our latest push to help you understand how the actions you apply in the moment pay off over time.In addition to our pre-built […] Keep reading

Facebook is Now Taking Into Account Time Spent on Stories

June 12th, 2015 by Alexandra

Facebook announced today that it’s updating its News Feed ranking in an effort to show users more of the content that matters to them. The social network will now be factoring in how much time a user spends viewing a story in his or her News Feed.How is this different from what they’ve done in […] Keep reading

Two New Products, Two New Partners, $15M New Dollars

May 6th, 2015 by Tony

Last month, Chartbeat celebrated its sixth anniversary. Over those six years, we’ve worked with thousands of incredible partners; raised $15.5 million in venture capital; committed code to GitHub 72,000 times; watched the internet break over Obama’s election, the Egyptian uprising, and the color of a blue and black dress; and influenced how the media industry […] Keep reading

The Influence of Tweets: Parsing First-Party and Third-Party Twitter Referrals

April 30th, 2015 by Kris

Regardless of your newsroom’s size or how many articles you publish every day, chances are you’ve got a Twitter account.What’s more, you’ve likely tried, to greater or lesser success, to leverage the social network for the distribution and promotion of your content. But once your thought-provoking, 140-characters-or-less message is dispatched, what happens next? Will the […] Keep reading

Rethinking the Value of Your Ad Inventory

April 29th, 2015 by Kris

Note: This post was co-authored by Kris Harbold and Andy Chen.By looking at the amount of time visitors are exposed to ads on different parts of a web page, we can get a sense of how much value your ad inventory generates for advertisers. And the results might not be what you expect.It turns out, traditional […] Keep reading