How ABC13 Houston uses Image Testing to optimize visuals, increase reader engagement
Behind the data: L.A. Times’ use of raw data pipelines for deeper audience analysis
The Los Angeles Times has been covering Southern California for more than 138 years. Today, it’s a leading source of breaking news, entertainment, sports, and politics on a national and…
Run your own social media experiments in 4 key steps
Content creators understand the importance of a defined social media strategy, but how well do they actually know their social audiences? We know that social audiences interact with content in different…
New Release: Image Testing
Optimizing the reader journey for the unique behaviors of desktop and mobile audiences
We’ve seen that desktop and mobile readers differ in their content consumption behaviors. This also means that meeting your audience where they are most likely to discover your content is…
Our new-look Chartbeat Help and Docs: Everything you need to know
At Chartbeat, we want to ensure we’re continuing to build friendly software that content creators can use each day to form stronger connections with their audiences. Yet, when it came…
In conversation: The Independent (UK) on using data, analytics to overcome editorial challenges
We’ve seen recent challenges for newsrooms — a global pandemic, transitioning entire operations to remote production — overwhelmingly translate to higher levels of collaboration than anyone could have ever predicted.To…
How El Tiempo takes an academic approach to digital strategy, democratizing data
For El Tiempo, digital transformation has included a new perspective on data as a way to listen and respond to its audience. Lucas Moretti, a customer success manager at Chartbeat,…
Miss the Big Board? Recreate the customizable display for your remote office
While Chartbeat’s dashboards and app help your team stay informed on real-time reader engagement, it may not give you a full visualization of the fruits of their labor. That’s where…
How has the global pandemic affected readership? Our latest audience analysis
Editor’s note: A version of this post first appeared on the Digital Content Next blog.As we continue our analysis of the impact of Covid-19 on audience engagement throughout the world,…
Audience engagement insights from around the world for the second quarter of 2020
A significant rise in reader engagement driven by the global pandemic was front and center in our latest analysis for the quarter ending June 30. Across the globe, we saw…
How UOL uses real-time analytics to understand audiences, stand out in a crowded media landscape
UOL, one of Brazil’s most popular news outlets, first began using Chartbeat in 2017. Their newsroom was previously leveraging free analytics platforms to monitor the 80 million+ people who visit…
Optimize headlines, engage audiences with data-informed experimentation
Global publishers and content creators use our headline tests to better engage their homepage audiences. As the gateway to even more of your hard-earned content, we see the homepage as…