The Most Engaging Stories of 2020
Device and platform data trends in 2020: Our analysis
After analyzing reader traffic data from this past year, our Data Science team next wanted to understand the impact of devices and platforms on audience engagement in 2020.More from our…
A holiday note from Chartbeat CEO John Saroff
2020 is (almost) over.On behalf of the entire Chartbeat team, we want to wish you a very happy and safe holiday season.The end of a year means two traditions at…
On-Demand Video: The Metrics that Inform Successful Newsrooms
Reader traffic and engagement in 2020: By the numbers
We saw significant fluctuations in reader traffic and Engaged Time across our global network in 2020, unsurprising in a year when readers turned to media sites for timely information on…
How to set internal metrics and competitive benchmarks for success
Publishers shouldn’t have to silo their internal metrics and competitive benchmarks — there’s ways to combine the best of both datasets to set clearer performance goals.I recently co-hosted a webinar…
How readers engaged leading up to election night and beyond: Research update
Now that election night has come and gone, we wanted to take a fresh look at our audience data before, during, and after the results were tallied. Just as important,…
Image Testing’s impact on homepage engagement: What we’ve learned so far
As more publishers add Image Testing to their optimization toolkit, our Data Science team is beginning to see the impact on homepage performance. Therefore, we wanted to analyze our early…
How AS.com found sports coverage success in the age of COVID-19
The first half of 2020, as for so many in media, was a difficult time for sports coverage. With football leagues around the world sidelined, Formula 1 races halted, and…
Audience engagement with the U.S. election candidates: Research update
Our previous pre-election data analysis of candidates showed a significant disparity in reader attention, with President Trump garnering far more engagement than his opponent, former Vice President Joe Biden. Now…
Getting historical context to plan an evergreen content strategy
Evergreen content is becoming an increasing focus across our global publishers. Creating a strategy around those pieces, or even the occasional zombie article, can support your goals around attracting new…
The Marshall Project on engaging new audiences, supporting its mission with data
Editor’s note: This post has been adapted from a video case study (clips included below) conducted with members of The Marshall Project’s editorial team in late 2019.The Marshall Project’s reputation…
Product release notes | Chartbeat
Welcome to Chartbeat’s product release notes page. This page gives you immediate access to new features in Chartbeat and enhancements across our entire suite. Below, see what’s new in our…