Research

Does headline testing lose value over time? Our data behind its lasting impact on engagement

by Josh Schwartz
2022-11-17T08:12:20-05:00
Research

Facebook traffic to news and media sites continues to fall

If you’ve noticed a drop in Facebook traffic this year, you’re not alone. Amid reports of declining referrals across the globe as well as the recent implementation of a news…

by Jack Neary
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Research

How widely do visitors read across news and media sites? Our data on breadth of visit

There’s a clear link between Recirculation and loyalty. The deeper a visitor gets into your site, the more likely they are to return. To keep visitors on site and engaged,…

by Jack Neary
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Research

Global audience insights from the second quarter of 2023

In the second quarter of 2023, Average Engaged Time was highest in Africa, Mobile audiences continued to grow in Southeast and Central Asia, and pageviews from Social declined across the…

by Jack Neary
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Research

When does news become old news? How traffic source, topic, and more impact the lifespan of an article

In an age where readers receive real-time notifications every time news breaks, how long can we expect a given article to hold an audience’s attention, and does it differ depending…

by Jack Neary
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Research

3 things we learned about social media traffic in 2022

This is part 1 of a 2 part series. For a more detailed look at recent search patterns, please read our companion piece on the Echobox blog.In the past few years…

by Echobox
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Research

Global audience insights from the first quarter of 2023

In the first quarter of 2023, Average Engaged Time declined in the Middle East, Mobile audiences grew in Southeast and Central Asia, and loyal readership remained highest in Central /…

by Jack Neary
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Research

Global audience insights from the fourth quarter of 2022

In the last quarter of 2022, Engaged Time rose in the Middle East, Mobile audiences grew in Southeast Asia, and pageviews from social networks declined across the world.Read on for…

by Jack Neary
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Research

The Most Engaging Stories of 2022

Our 2022 edition of The Most Engaging Stories reflects a year in which the dominant storylines of the previous two years, Trump and COVID, faded to the background, and a…

by Chartbeat Staff
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Research

How does Recirculation vary by site category, device, and loyalty? Our data on the essential engagement metric

Recirculation is a real-time analytics metric that compares the number of people on a given page to the number of people who have continued their journey from that article to…

by Jack Neary
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Research

Global audience insights from the third quarter of 2022

The third quarter of 2022 saw mobile traffic and engaged time remain largely unchanged while loyalty increased and search traffic slipped in some regions.Read on for more global insights from…

by Jack Neary
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Research

How does the 80-20 Rule apply to pageviews and engagement?

The 80-20 Rule, also known as the Pareto Principle, is the idea that roughly 80% of results come from 20% of efforts. In practice, this might take the form of…

by Jack Neary
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Research

Growth in mobile traffic and engagement: Global audience insights from Q2 2022

The second quarter of 2022 saw growth in engagement and mobile referrals across most of our global network, as well as a new milestone in loyalty for one European region.Read…

by Jack Neary
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