Research

What happens when coronavirus fatigue sets in? Our latest traffic and engagement analysis

by Jill Nicholson
2020-04-09T06:06:47-05:00
Research

Improving the user journey: Answers to 3 common content planning questions

During a recent webinar, Understanding the Data Behind Your Traffic, Engagement, and Content Strategy, I joined MarketMuse Chief Product Officer Jeff Coyle to answer some burning questions facing content creators…

by Jill Nicholson
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Research

Reader traffic and engagement insights from around the world: First quarter 2020

Our analysis of global reader traffic from the first quarter of this year showed us the calm before the storm. We saw key metrics such as Engaged Time and loyalty…

by Nick Lioudis
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Research

Behind the reader engagement data that’s helped stories rise above the rest

After releasing 2019’s list of  Most Engaging Stories, we wanted to see if our reader engagement data pointed to attributes other than Total Engaged Minutes that elevated certain pieces of…

by Nick Lioudis
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Research

How is coronavirus impacting the news? Our analysis of global traffic and coverage data

The attention that coronavirus (aka COVID-19) is accumulating from journalists is unprecedented — 1.3 million articles and counting. Engagement with COVID-19 content is also without parallel. Audiences are engaged with…

by Jill Nicholson
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Research

Global audience growth through engagement: What we saw in the fourth quarter of 2019

Chartbeat’s fourth quarter insights present significant audience growth opportunities for organizations willing to tailor their offerings to the evolving reader behaviors we’ve seen across the world this year.Below, a glimpse…

by Nick Lioudis
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Research

Comparing search and social media data around the U.K. election: Our analysis

Significant events tend to serve as barometers of changing reader behaviors, and as a result, can point to future optimizations for content creators. Therefore, we used the recent U.K. election…

by Nick Lioudis
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Research

Paywall model breakdown: The current landscape and new frontier

As publishers continue investing in reader-driven revenue streams, the question of which paywall model — or models — to pursue or experiment with has been a hot topic among many…

by Emily Ingram
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Research

How distribution channels drive reader loyalty: Our findings across devices 

We’ve spent hundreds of hours researching the drivers of subscriptions for publishers to better understand its connections to reader loyalty. Equally important is how you reach readers.Below, we share some…

by Nick Lioudis
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Research

How mobile homepage optimization deepens engagement for content creators

Nearly 40% of direct visits take place on mobile devices and in the next two years, we see that number surpassing 50% of mobile homepage visits. This is great news for…

by Nick Lioudis
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Research

Give stories new life: How to optimize content when ‘zombies’ emerge

It’s common for our global content creators to see an article that was published months (or even years!) ago suddenly see a spike in traffic. We call these “zombie” articles,…

by Nick Lioudis
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Research

The Most Engaging Stories of 2019: Reading beyond the top 100

One of the most difficult parts of compiling the The Most Engaging Stories of 2019 is that it needed to end at 100 pieces.We err on the side of transparency…

by Nick Lioudis
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Research

The Most Engaging Stories of 2019

For the fifth year, Chartbeat’s installment of The Most Engaging Stories gives unique insight into the stories that captured the attention of the world. Whether they hold institutions accountable, feature…

by Chartbeat Staff
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