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Research

Facebook traffic to news and media sites continues to fall

If you’ve noticed a drop in Facebook traffic this year, you’re not alone. Amid reports of declining referrals across the globe as well as the recent implementation of a news…

by Jack Neary
Posted on August 31, 2023
Research

How widely do visitors read across news and media sites? Our data on breadth of visit

There’s a clear link between Recirculation and loyalty. The deeper a visitor gets into your site, the more likely they are to return. To keep visitors on site and engaged,…

by Jack Neary
Posted on %2$s%4$s
Research

Global audience insights from the second quarter of 2023

In the second quarter of 2023, Average Engaged Time was highest in Africa, Mobile audiences continued to grow in Southeast and Central Asia, and pageviews from Social declined across the…

by Jack Neary
Posted on %2$s%4$s
Research

When does news become old news? How traffic source, topic, and more impact the lifespan of an article

In an age where readers receive real-time notifications every time news breaks, how long can we expect a given article to hold an audience’s attention, and does it differ depending…

by Jack Neary
Posted on %2$s%4$s
Research

3 things we learned about social media traffic in 2022

This is part 1 of a 2 part series. For a more detailed look at recent search patterns, please read our companion piece on the Echobox blog.In the past few years…

by Echobox
Posted on %2$s%4$s
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