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Research

Does headline testing lose value over time? Our data behind its lasting impact on engagement

Headline experimentation has become an increasingly popular tool among our global partners. Some of the largest publishers in the world deem it essential to homepage optimization — we’ve seen websites…

by Josh Schwartz
Posted on %2$s%4$s
Research

How have readers engaged with content on the presidential candidates? Our analysis

As the 2020 Presidential Election quickly approaches, we at Chartbeat have been just as interested in the campaign as you have been. With global news publishers accounting for a great…

by Jon Wiggins
Posted on %2$s%4$s
Research

Audience engagement insights from around the world for the second quarter of 2020

A significant rise in reader engagement driven by the global pandemic was front and center in our latest analysis for the quarter ending June 30. Across the globe, we saw…

by Nick Lioudis
Posted on %2$s%4$s
Research

Guest Post: Categorizing Your Site

Hannah Keiler was our Fall 2013 Data Science intern here at Chartbeat, working with Chief Data Scientist Josh Schwartz. Hannah is a senior at Columbia University, where she studies Statistics…

by Hannah
Posted on %2$s%4$s
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