Research
Does headline testing lose value over time? Our data behind its lasting impact on engagement
Headline experimentation has become an increasingly popular tool among our global partners. Some of the largest publishers in the world deem it essential to homepage optimization — we’ve seen websites…
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Research
How have readers engaged with content on the presidential candidates? Our analysis
As the 2020 Presidential Election quickly approaches, we at Chartbeat have been just as interested in the campaign as you have been. With global news publishers accounting for a great…
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Research
Audience engagement insights from around the world for the second quarter of 2020
A significant rise in reader engagement driven by the global pandemic was front and center in our latest analysis for the quarter ending June 30. Across the globe, we saw…
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Research
Guest Post: Categorizing Your Site
Hannah Keiler was our Fall 2013 Data Science intern here at Chartbeat, working with Chief Data Scientist Josh Schwartz. Hannah is a senior at Columbia University, where she studies Statistics…
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