Research

What does post-pandemic social media look like? An analysis of audience trends

Social media has been a significant source of traffic as the global pandemic has taken shape in recent months. Therefore, we partnered with Echobox to take a deeper look into…

by Nick Lioudis
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Research

Decoding Facebook data to understand the true drivers of engagement, loyalty

Engaging the right audiences on Facebook does not have to feel like grasping at straws — you already possess the resources for a strategy that drives greater engagement loyalty. This…

by Nick Lioudis
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Product

The Whole Point of Social Traffic

Chartbeat Publishing: Exploring the Social ViewAs a member of the Chartcorps, our Chartbeat Publishing clients ask me all the time how they should be using the Social View. What are…

by Doug
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Product

Introducing: New Social View

For a lot of people, traffic from social networks can be seen as this big unknown cannon of people who can’t be totally controlled or understood.Sure, tweets drive a bunch…

by Alex Carusillo
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Product

Sneak Peek: It’s about to get REAL Social

How well do you know your social audience? I mean really know them – not just that they come from Facebook, but how they interact and engage with your content?…

by Oli Olafsson
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Product

Your Site, the Socialite: Introducing Social View & iOS Tracking Beta

The world outside your website is tough to manage. You have die-hard fans extolling you in 140 characters. You have newbies who aren’t quite your target stumbling upon you via,…

by Doug
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Research

Your Social Traffic is Higher Than You Think

Direct traffic. It’s a nebulous beast. Most web analytics products toss any visitor without referrer information into this category. That means any number of people like those who have: Typed…

by Lauryn Warnick
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