So you just graduated from college. Or you’re stuck in the library dreaming about money. Ok, you’re just wasting away at a company that you don’t give a damn about. It’s the perfect time to find work at a tech startup. Not a developer? Never written a line of code? No worries. I got your ... Keep reading

The goal of product interface design is to develop a product’s personality (the new Chartbeat Publishing is friendly, trustworthy, fast, modern), and tell a story (publishers can build and retain a loyal audience from our data). Everything about a product’s design relates back to its personality and story, including the visual style, the interaction design, ... Keep reading

I just wrote a piece for AlleyWatch about the difficulty I’ve experienced in hiring female engineers at Chartbeat. We’re hoping to source some great ideas from people like you – so please share ideas and opinions in the Comments below. You can read the whole piece here, but enjoy this snippet below. Like a number ... Keep reading

We kept the interviews going, delving more into the practice of audience development. Organizations with a paywall or those considering a paywall were already doing very sophisticated analyses on audience data and propensity modelling and understanding segments of ‘quality’ traffic. At other organizations, the role resided with an individual, perhaps a social media manager or audience development manager with more of an ad hoc approach, but the mandate was consistent: find an audience that will visit our site regularly. Keep reading

Last fall, the Chartbeat product team was hunkered down in an office space that could’ve made an excellent interrogation room. We temporarily obtained this 500 square-foot room to augment our main office, a sardine can of developers, designers, analysts, scientists, and a growing sales and marketing team. It was… austere: four brick walls and a ... Keep reading