Week in [Read] View | Week of July 27

July 31st, 2015 by Jared

We’re all about attention. Here are a few stories from the week that captured ours. How social sharing varies by news topic and social platformNatalie Jomini Stroud | American Press Institute | July 27   (4 min read) “Of all Facebook Shares of Times content, 31 percent are opinion pieces.” How Can Online Advertisers Get the Most […] Keep reading

Webinar Recap: How Top Publishers are Putting Headline Testing to Work

July 28th, 2015 by Jared

Did you miss last week’s webinar on Engaged Headline Testing? Saw it and want to review the fundamentals? No fear. You can watch Adam and his friends here. Last week, our illustrious Chartbeat Publishing Product Lead Adam Clarkson joined three top digital media specialists to discuss headline testing best practices, and how they use the […] Keep reading

Week in [Read] View | Week of July 20

July 24th, 2015 by Jared

We’re all about attention. Here are a few stories from the week that captured ours. Ad tech is killing the online experienceFelix Salmon | The Guardian | July 19   (3 min read) “Web-based articles, these days, are increasingly an exercise in pain and frustration.” 5 ways to Quickly Improve Your Email Newsletter PerformanceJane Friedman | Jane […] Keep reading

Engaged Ad Refresh 101

July 23rd, 2015 by Jared

What is Engaged Ad Refresh?Engaged Ad Refresh brings attention metrics to ad refreshing technology. By requiring that a visitor spend time with a viewable ad before that ad refreshes, this tool is changing the landscape of display advertising. Sounds cool, no?Think of Engaged Ad Refresh as the Internet version of the thirty-second TV ad spot. […] Keep reading

Life After WIMP

July 23rd, 2015 by Sam

Since Xerox’s PARC and Apple’s Lisa user interfaces hit the scene, the WIMP (windows-icons-menus-pointers) interaction model has become a universal standard. This past Hackweek, fellow designer and Chartcorps member Sam Chieng, front-end developer Aliya Robinson, and I decided to dive into UI’s history and potential future. Here’s where our week’s investigation took us: SamI was […] Keep reading