This coming Monday, June 17, I’ll be speaking at the NYC Open Analytics Summit. During my session, How People Consume Content on the Web, I’ll be covering Chartbeat’s approach to defining new metrics: the process of going from conversations with customers to research to building technical infrastructure.
In particular, I’ll go over the research that went into measuring Engaged Time and audience development. I’ll also throw in some interesting bits of data that we’ve learned from looking at these metrics across tens of billions of browsing sessions per month.
If you’ve wanted to hear a bit more about the process behind our metrics — either the reasoning or the technical implementation — I’d encourage you to attend. And, if you do, track me down before or after the talk!
Webinar topic: Understanding how to leverage your video inventory and build a loyal audience
Great video content is a huge aspect of your site’s overall health – that much is clear, but what’s the strategy for something that hasn’t traditionally had a strategy in the past? In last month’s awesome webinar we went over ways to get the most of out of your existing video library and covered topics ranging from helping underperforming videos find new audiences to getting maximum ROI out of existing videos. Check out the webinar below, and feel free to suggest future webinar topics in the Comments section below.
Our awesome webinar leaders
Joe Alicata joined the Chartteam in 2013 after several impressive years as ESPN’s Senior Director of Product Development. At ESPN, Joe led teams that created a variety of innovative apps and video platforms that vastly expanded the scope of ESPN’s digital presence. His experiences bring a progressive, industry insider’s perspective to his responsibilities as Principal Product Owner of Chartbeat Publishing.
Doug Benedicto came to Chartbeat in 2012. He’s now the team lead for the Chartcorps, where he serves as one of our product and industry experts, having spent extensive time working with editorial staff at every sort of content publisher big and small.
This is undoubtedly the most-asked question I get when folks are interviewing at Chartbeat.
These days, highly talented candidates need more than just a company logo and a text description to get excited about joining a team. They want a behind-the-scenes look at each company, the people who work there and what they love about it.
Lucky for us, we’ve found a way to give job seekers just that! I’m excited to announce that we’ve partnered with the fabulous team over at The Muse to give you an inside look at what it’s like to work at Chartbeat.
Click here to head on over to The Muse and check out our company profile. You’ll be able to tour our brand new digs in Union Square, meet some of our kick-ass employees and learn how we nerd-out (typically over a Miller High Life) at Chartbeat.
And because we believe culture is additive, we’re always looking to hire more insanely smart people just like you. If you’re a data-loving nerd at heart and ready to join the fun at Chartbeat, get in touch with us or check out one of our awesome job openings. We’d love to meet you.
The Muse is a site dedicated to helping folks make better-informed, super-savvy career decisions. Check it out for career advice, in-depth company features (like ours!), and job listings.