Facebook traffic bounces back: What to make of the platform’s recovery
Product release notes | Chartbeat
Welcome to Chartbeat’s product release notes page. This page gives you immediate access to new features in Chartbeat and enhancements across our entire suite. Below, see what’s new in our…
How layered section tagging customizes data for deeper content analysis
Our publishers need to conduct content analysis in the most efficient way possible. That’s why we recommend implementing section variables, a customizable data input that enables better content attribution within…
How Real-Time Experimentation Increases Engagement Faster
The new Google News: How recent changes affect referral traffic data
Google News relaunched in May of 2018 with a sharp new user interface and algorithm. Underneath, there’s more to the recent changes from the influential news aggregator and its impact…
Should media worry about “Trump fatigue”? We analyzed engagement data to find out
Editors have expressed concern over “Trump fatigue” after over two years of nonstop political coverage. So, has the pace of Trump-related content grown to the point where readers are tuning…
When is the best time to post on social media? It’s later than you think
Publishers tend to think that in a mobile-first landscape the best time to post on social media is, well, all of the time. From a traffic standpoint, they’re right —…
Real-time data, long-term reader engagement: Why publishers need more actionable insights
Given the ever-accelerating news cycle, editors have less time to make important decisions that impact real-time reader engagement. Even with more content strategies informed by data, publishers—and their traditional platforms—just…
Audience development: Using real-time insights to grow engagement, loyalty
Audience development, at its lowest common denominator, is uncovering why readers return to your site. When over 45% of readers leave within 15 seconds and even more may never come…
Informed audience analysis in real time: How editors and reporters can impact engagement
An article’s post-publishing life is where editors and reporters can use audience analytics to help impact engagement in real time. However, editors need to ensure they’re spending time on pages…
How Recirculation builds engagement, supports reader acquisition efforts
Publishers spend far too much on reader acquisition to lose them for reasons within their control. The tactics that drive reader revenue for publishers is coming at an increasing price…
International audience engagement insights: Second quarter 2019
Chartbeat’s second quarter international audience engagement insights indicate a disconnect between the regions with high Engaged Time (The Americas) and those with the largest percentage of loyal readers (Europe). In…
Using the Engaged Time metric to grow audiences, unlock loyal readership
Publishers want to improve how they engage audiences so they can reap the rewards (i.e., more subscriptions, ad revenue) that can result from more loyal readers of their content. In the…