Meet the New Additions to Chartbeat Publishing for Ad Sales

April 10th, 2014 by Alex Carusillo

We’re rolling out some big additions to Chartbeat Publishing for Ad Sales this week and with these new features come some new ways of thinking. For a while now, we have been talking about Active Exposure Time (how long people spend actively reading while ads are in view) as the best way for publishers to ... Keep reading

Chartcorps Challenge: Make the Most of Your Social Traffic

April 9th, 2014 by James

Wait! Before you tweet that awesome story, think: Have you done everything you can to capitalize on the instant exposure? With your Chartbeat Publishing Dashboard as your trusty sidekick, you can find the best content to share in terms of audience and Engaged Time before you ever post or tweet, and then watch the traffic ... Keep reading

Chartcorps Challenge: Zombies! What to Do When Newly Undead Articles Walk Again

April 3rd, 2014 by Nik

You wake up to see an article trending like there’s no tomorrow. But it’s not the piece you published last night, or even the follow-up article you tweeted about while grabbing your morning coffee. It’s a story you barely remember writing. It sounds like you might have a ‘zombie’ article on your hands, and this ... Keep reading

Audience Building on Vulture.com: A Case Study

April 2nd, 2014 by Josh

Want to know more about traffic sources how they can help you understand your audience’s behavior? Download our guide. Over the past year, we’ve published extensive research on how to use data to understand and build your audience — everything from the effects of Engaged Time to scrolling behaviors and traffic sources driving traffic to the sites in our ... Keep reading

Does Native Ad Content Work?

April 1st, 2014 by Kyle

As Advertising Week Europe gets into full swing in London, native advertising is undoubtedly the talk of the town. Our own UK representative, Chartbeat CEO Tony Haile, couldn’t make it across the pond to attend, but he did sit down yesterday with the Media Briefing to talk about the question on everyone’s minds: Does this ... Keep reading