Research

Facebook traffic bounces back: What to make of the platform’s recovery

by Nick Lioudis
2019-10-18T13:41:30-05:00
Research

The new Google News: How recent changes affect referral traffic data

Google News relaunched in May of 2018 with a sharp new user interface and algorithm. Underneath, there’s more to the recent changes from the influential news aggregator and its impact…

by Nick Lioudis
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Research

Should media worry about “Trump fatigue”? We analyzed engagement data to find out

Editors have expressed concern over “Trump fatigue” after over two years of nonstop political coverage. So, has the pace of Trump-related content grown to the point where readers are tuning…

by Nick Lioudis
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Research

When is the best time to post on social media? It’s later than you think

Publishers tend to think that in a mobile-first landscape the best time to post on social media is, well, all of the time. From a traffic standpoint, they’re right —…

by Nick Lioudis
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Research

International audience engagement insights: Second quarter 2019

Chartbeat’s second quarter international audience engagement insights indicate a disconnect between the regions with high Engaged Time (The Americas) and those with the largest percentage of loyal readers (Europe). In…

by Nick Lioudis
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Research

Taking the temperature of climate change engagement: Our analysis

More readers are paying attention to climate stories today compared to the last two years. Our recent research suggests that increased global coverage has contributed to this growth, but we…

by Su Hang
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Research

International audience engagement insights: First quarter 2019

Last year, we saw how the most engaging stories spanned The Americas, Europe, and Asia, proving that sound audience engagement strategies can transcend geographies.The first quarter of 2019 shows a…

by Nick Lioudis
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Research

We spent more than 400 hours analyzing subscription models—here’s what we’ve found

Chartbeat has immersed itself in research around reader revenue and subscription models this year. This work has taken various forms such as data analysis, comparing historical trends, and distilling insights…

by Nancy Lee
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Research

Solving for subscriptions: How the Membership Puzzle Project addresses the paid vs non-paid divide

As revenue models shift from advertising to users, digital publishers today need to know more than ever what draws—and keeps—readers. Zeroing in on the 10% who are already the most…

by Nick Lioudis
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Research

Channels, conversions, and churn: Why better mobile UX is key for subscriber revenue

Publishers attempting to unlock new sources of reader revenue (most notably through subscription models) are understandably honing in on device usage, particularly when there are an estimated 5.1 billion (via…

by Su Hang
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Data Science

A Chinese news app is quietly referring millions of pageviews — here’s how global publishers can take advantage

Traffic to your most engaging content can come from unexpected places. Case in point—Chartbeat’s data science team recently found that TopBuzz, a China-based news aggregation app, was responsible for a…

by Nick Lioudis
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Research

The Most Engaging Stories of 2018

2018 saw familiar political and social themes rise to the top, including Brexit, the Trump administration, the #MeToo movement, and climate change. But it was the deeply investigated and deeply…

by Lauryn Warnick
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Research

YouTube outage drives 20% increase in traffic

Last Tuesday, YouTube experienced an outage for about an hour and the internet got a taste of what would happen if the platform disappeared. The results were surprising: internet behaviors…

by Su Hang
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