In April 2009, John Borthwick asked me to join a fledgling Betaworks company created by the wonderful Billy Chasen. For the first year there were just two of us trying to build an analytics business in a world where Google Analytics was both free and universally installed. It took 11 months to get to $10k in […] Keep reading
Digital content creators need metrics that are meaningful, insights that are actionable, and tools that are powerful. Here’s why Chartbeat fits the bill: First things first: Let’s talk about roots.Chartbeat Publishing was born and bred in the newsroom. While several peers offer great options to cover a wide range of clients, these tools are often […] Keep reading
In the realm of network ad tags, losing weight really comes down to cutting down page load times. That’s why when we wrote our 2016 digital media resolutions, we were sure to discuss the importance of page load. Here’s the situation: 47% of consumers expect a web page to load in 2 seconds or less […] Keep reading

Big Board is Back

January 28th, 2016 by Adam

We like Big Boards, and we cannot lie. Got one on display in your newsroom? Tweet us a shot of your #bigboards in action. . . . and better than ever. Big Board has always been one of our favorite ways to display data — a leaderboard-style visualization of your site’s most important stats. So today, […] Keep reading
Beginning several days ago (the evening of Tuesday, 1/20, to be precise), you may have noticed a significant increase in the traffic on your site from LinkedIn: across our network, traffic from increased by over 3x. Below, we’ll detail why that change occurred, and what publishers should expect going forward.Over the past year, publishers […] Keep reading