Articles written by Terri Walter
Google’s mobile shifts driving traffic boost to publishers
In the past year, while the dialogue around platform traffic focused on the decline from Facebook, Google was quietly executing on a tectonic shift towards mobile. In February, we commented on…
The flip to mobile-first
It is official: we are finally “mobile-first.” At the conclusion of Q2, we reached the much-anticipated pivot point when all Mobile traffic (direct and referred) caught up with Desktop (see…
Mobile Direct Traffic Eclipses Facebook
New data shows that for the first time, mobile direct-to-site traffic has surpassed Facebook. Could this mean that mobile does not equal social after all?With all of the discussion around…
CNN’s Emanuella Grinberg discusses the process behind breaking news
In December, we released our annual list of the 100 Most Engaging Stories of the year. In this week’s post, we catch up with Emanuella Grinberg, Digital News Writer at…
The Atlantic’s Jeffrey Goldberg shares his thoughts on the year’s Most Engaging Article
In December, we released our annual list of the 100 Most Engaging Stories of the year, and it was filled with authentic and impactful stories that ranged from breaking news…
(Charting the News) with The Economist
The Economist just charted 2017 using Chartbeat content-level data. How did Trump compare to world elections, Las Vegas, Irma, Weinstein and Markle? What were the events that most grabbed the…
The Enhanced Art of Writing Headlines
This article first appeared in DCN. What makes a great headline, and why? How can headlines make the casual skimmer stop and read? While much has changed in media’s shift…
The 5 Big Trends Media Execs Must Understand to Succeed
This article first appeared in DCN after the data was originally presented by Josh Schwartz at ONA17. How has both consumer consumption of news and traffic patterns changed year-over-year? What…
Press On
It’s an important time for truth in journalism, and as a committed media partner to hundreds of content creators, we are behind you every step of the way. It’s easy…
How do you Chartbeat? A Jalopnik NASCAR story
We love hearing stories from our customers about how they “Chartbeat.” That’s why when we read this article about how our friends at Jalopnik, a Gizmodo Media Group publication, looked to…
The Results Are In: 2016’s Most Engaging Stories
What a year it was. From major political events like the U.S. Election and Brexit to the summer Olympics; from gun violence and terrorism to gripping personal narrative on issues…